Having a blog that you contribute to gives you "google juice". I'm amazed that in a relatively short period of time, my blog is juicy! One of the features that Typepad blogs have (others may too, I'm not aware since my blogs are Typepad based) is the ability to see what the search terms entered in Google were to land on your blog-site.
I was just reviewing them and came across this: http://www.google.com/search?hl=en&q=top+loan+officer%2C+WA+2007&btnG=Search
Someone was searching: top loan officer WA 2007.
If you click that link...it shows Mortgage Porter (that's me) as #1! (At least it did as of 2:45 p.m. today).
How would you like to be number one in your region on the internet when consumers are searching for the top Realtor?
I guarantee you that if I did not have my blog, Mortgage Porter, my website would not have me ranked as the top Loan Officer in Washington. My website, although it's good for preliminary loan applications and requests for rate quotes, is stagnant. My blog is full of fresh content--which google eats up.
Remember, I only started blogging at the very end of November last year. It's not too late for you to get your share google juice by having a blog.