To determine your 'next level' you must define your goals. Is it more content, exposure, authority, comments, leads, SEO etc.
YEO instead of SEO.
Y-ou
E-ngaging
O-thers
you getting out into the community physically.
engage others to participate to your blog. if they are not willing to write -- interview them. they will forward the post to peers.
Dustin Luther is doing Rain City Radio with interviews of local blogs and local people. they promote that they are going to be on the radio (live podcasts) before and after the event.
Nicole Nicolay says instead of posting school stats interview the Principal and find the school needs...write about it.
more content equals more exposure.
Dustin will look to see how people found RCG by reviewing the google terms and writing a post about it.
don't be afraid to have a home seach tool on site. be sure to have your name and number on site.